Having completed this study unit
· You know the significance of financial management in tourism and hospitality.
· You are able to make every-day financial decisions by applying financial mathematics.
· You know the basic concepts of financial management and the legislation related to it.
· You know the basic financial statement analysis.
· You are able to utilize Excel in a basic financial statement analysis.
· You know the significance of personal financial sustainability.

Competences:

Content:
· financial management as a concept in hospitality and tourism
· basics of financial mathematics
· basic concepts of financial management and legislation
· basic financial statement analysis
· excel as a tool in Financial Management
· personal financial sustainability

Having completed this study unit
• You know Lapland University of Applied Sciences as a study environment, and you know the services and systems that support your studies.
• You develop your higher education readiness and skills as well as your information acquisition skills.
• You identify the factors related to your own study ability and wellbeing and consider how you can maintain your own study ability and how you can take care of your own wellbeing.
• You know how to use digital learning tools and make the most of them in your studies.
• You are familiar with the study guidance system, and you know the university's guidance actors.
• You get to know the curriculum of your education and create your own curriculum under guidance. You know the students and teachers in your group.
• You have the essential writing, speaking and presentation skills needed in managerial settings in business.
• You are able to communicate in a variety of business situations and identify and adjust to the ethical aspects of business communication.
• You are able to work as part of a multicultural team.
• You can use Lapland UAS templates.

New degree students at Lapland University of Applied Sciences are oriented to their studies by this course. Course is divided to two parts. The first part of the course (2 ects), you will do independently in Moodle- environment, during the first month of study. In this part of course, you will get to know Lapland University of Applied Sciences as a learning environment. You will consider your learning abilities and acquire the skills and systems needed for your future studies.

The second part of the course (3 ects), will be hold on campus with your own educational fields’ teacher. In the Study Guidance and Curriculum section, you will get to know the other students in your starting group and start planning your own studies. Your own teacher will give the instructions for this part of the course.

Content:
• introduction to Lapland University of Applied Sciences
• studying at a university and developing university study skills and abilities
• studying in a multicultural group
• means of taking care of study ability and wellbeing
• developing knowledge acquisition skills
• services and systems that support learning
- roles of teachers and other guidance actors
- welfare services
- study administration services and systems
- IT, library and e-learning services
• digital tools for studying
- e.g. Moodle, Zoom, Teams, Cloud Services, Outlook , AI
- Microsoft Office tools
• studies and curriculum, planning your own studies, ISP
• writing, speaking and presentation skills
• communication skills

Having completed this study unit
· You know the legal environment of a company.
· You have an overview of the legal regulations in the tourism field and their meaning in tourism business.
· You know the basics of contract and corporate law and their meaning and role in business.
· You know the basics of marketing regulation.
· You are able to retrieve and apply legal information.
· You recognise legal factors and challenges in the travel and tourism business.

Competences:

Content:
Contract law:
• overview of the Finnish legal system
• basics and principles of contract law: legislation, law of the person, content and meaning of contracts especially in the travel and tourism field
• main principles of compensation for damage
Corporate law:
• regulation of businesses
• company forms and their special features
• establishing a company, changes and closing down a company
Marketing law:
• regulation of marketing (data protection, Consumer Protection Act, improper behaviour, IP rights)
Travel and tourism law:
• overview of the relevant legal regulations applied in the field (for example travel service combinations regulations, basics of safety legislation)
All parts:
• searching and applying judicial knowledge into practice

Having completed this study unit
• You are able to use work and field related language in Swedish (Finnish students).
• You are able to understand the importance of language and communication skills as part of his/her profession.
• You are able to tell about his/her background, studies and work in Swedish and is capable of managing in work and business field related everyday situations.
• You know the Nordic operating environment.
• You obtain oral and written skills of Swedish required in the Act on the Knowledge of Languages Required of Personnel in Public Bodies (424/2003, A352/2003, 8§).

Competences: Internationality and Multiculturalism Competence, Interaction and Communication Skills Competence

-Communication in everyday situations
-Pronunciation
-Vocabulary, grammatical structures

Having completed this study unit
· You know basic principles and concepts of leadership and management from the diversity point of a view.
· You know the importance of leadership and management when setting and achieving goals for human resources management.
· You know the importance of working-life skills and stance.
· You know the importance of self-awareness and self-management in leadership and management.
Individual level:
• You recognize your cultural background and its impact on daily decision making and how they interact with each other.
• You know different diversity dimensions, your own stereotypes and biases towards others.
Organisational and team level:
• You know theories and practices on how to work in culturally and otherwise diverse teams and organizations.
• You know theories and practices on how to contribute, collaborate, communicate and debate in diverse teams.
• You know organisations’ needs from diverse perspectives.
• You recognize complexities arising from diversity related issues.
Societal level:
• You recognize the impact of diversity and cultural differences at a global and national level.

Competences:

Content:
· key principles and concepts of leadership and management
· importance of diversity understanding in leadership and management when setting and achieving goals
· importance of working-life skills and stances
· importance of self-awareness and self-management in leadership and management
· cultural background and its impact
· diversity dimensions, stereotypes and biases
· basic concepts of cultural diversity
· theories and practices of diverse teams and organizations
· complexities arising from diversity related issues
· organisations’ needs from diverse perspectives
· impact of diversity and cultural differences at a global and national level
· theories and practices on how to contribute, collaborate, communicate and debate in diverse teams
· communication skills in different international environments

Having completed this study unit
• You have got a holistic view of the northern and the arctic environments, the role of clean nature in tourism and trends of nature tourism, such as nature-based luxury tourism.
• You understand the impacts of climate change and importance of biodiversity at a global and local level in relation to tourism phenomenon.
• You have a basic understanding of the concept of tourism carrying capacity.
• You develop your knowledge of Lapland in general and the characteristics of tourism in the Northern and the Arctic regions.
• You are able to take into consideration special features of the local environment as well as the cultural and social aspects as part of nature-based luxury tourism.
• You will familiarise yourself with the Sami culture and cultural sensitivity in tourism.
• You become familiar with the concept of regenerative tourism.
• You understand the significance of the multispecies wellbeing which takes into account the local environment and communities as well as the wellbeing of animals and wildlife.

Competences:

Content:
· special characteristics of the northern and arctic environments
· concepts of climate change, biodiversity and regenerative tourism
· characteristics and trends of nature-based tourism in Lapland and in the northern region
· the concept of tourism carrying capacity
· cultural sensitivity and Sami culture in tourism
· multispecies wellbeing - the local environment and communities (locals and tourists) as well as the wellbeing of
animals and wildlife
· visiting a place/location where the theme of the course are presented and accessible, and/or making a nature
excursion

Having completed this study unit
· You know the basic theories related to sustainability and sustainable development.
· You can differentiate in theory and in practice sustainable, responsible and regenerative tourism and learn from
relevant best practices.
· You know the most common business models, earning logics as well as the key processes in the tourism sector from
the SME’s perspective.
· You can use the business model canvas as a tool to analyse tourism SMEs in practice.
· You can identify sustainable business opportunities and challenges within the local, regional, national and
international tourism operating environments from the tourism SME’s perspective.
· You familiarise yourself with sustainability communication and become aware of the pitfalls of greenwashing.

Competences:

Content:
• basics of sustainability and sustainable development and related theories
• current issues and best practices within sustainable, responsible tourism and regenerative tourism
• basics of business models, earning logics and key processes of typical SMEs in the tourism sector
• learning from the best practices of sustainable/responsible/regenerative tourism business models and earning logics through company visits and sharing views with sustainable entrepreneurs
• sustainable business development tools e.g. SDGs, versatile certifications and STF Label
• opportunities and challenges of sustainable business development in the tourism industry from the perspective of SMEs
• basic elements of sustainability communication

Having completed this study unit
• You get familiar with various tasks and duties typical of the tourism and hospitality industry.
• You acquire useful tools and passports/licences needed in tourism-related operations and tasks along with practical experience in the field.
• You become familiar with the operating model and processes of the field work company/organisation.
• You are able to work as a member of a work community.
• You know the basic concepts of cultural diversity and are able to communicate effectively in different international
environments.
• You are able to set proper career goals based on your preferences and career choices.
• You have a realistic understanding of educational and career opportunities and options.
• You identify your potential and preferences regarding future career options and are able to make a proper plan for
yourself by using suitable job seeking platforms and documents.

Competences:

Content:
• working life requirements and manners
• alcohol licence and Hygiene Proficiency Passport
• teamwork and leadership skills and their development plan
• concepts of cultural diversity
• various employment channels
• employment platforms
• employment and job application documentation

Having completed this study unit
· You understand the basics of nature-based luxury tourism.
· You understand the product-centred and service-oriented views in tourism.
· You are familiar with various types of nature-based luxury tourism products, services and experiences.
· You learn special elements of the nature-based luxury tourism, which are related to high emphasis on hospitality,
experiential elements and sustainability including an understanding of tourism carrying capacity aspects.
· You understand the importance and principles of service quality.
· You learn the basics of planning and implementing a small-scale nature-based luxury tourism experience by using
basic design tools such as a customer journey and blueprint.

Competences:

Content:
• principles of nature-based luxury tourism
• concept of sustainable luxury tourism
• product-centred to service-oriented views in tourism
• various types of nature-based luxury tourism products, services and experiences
• elements of the nature-based luxury tourism - hospitality, experiential elements and sustainability
• principles of service quality
• basics of planning and implementing a small-scale nature-based luxury tourism experience also taking into account
the aspects of tourism carrying capacity
• design tools such as customer journey and blueprint

Having completed the study unit:

• You are familiar with the aspects of Finnish culture
• You are able to discuss about the topics related to Finnish society and aspects of it compared to other countries
• You have able to understand and are able to discuss the differences between Finnish culture and other cultures indicated during the course
• You understand the differences connected to cultural background of different countries and societies
• You know the personal biases and stereotypes that may affect interactions in a multicultural environment.
• You understand the different values and value-setting in the different cultures and countries and how those are built.
• You recognize the basic practices of Finnish working culture
• You are able to create a small-scale event (for example multicultural fair)

Competences: Learning to learn Competence, Operating in a Workplace Competence, International and Multiculturalism Competence

• Cultural differences
• Discussing about differences
• Different values and value-setting
• Finnish working culture
• Creating a small-scale event

Having completed this study unit
· You know the principles of marketing and understand modern marketing thinking.
• You know the tasks related to marketing in a company, target group thinking and factors influencing consumer
behaviour.
• You understand the role of marketing as a success factor of a company and can make justified choices of marketing
tools in different business situations.
• You understand the marketing mix and responsible marketing practices.
• You are able to identify the stages of sales process and are able describe the factors affecting the sales
effectiveness.
• You are able to put marketing and sales theories into practice.

Competences: Marketing Competence

Content:
• marketing thinking
• segmentation
• company's external and internal operation environment
• marketing mix
• marketing tools
• responsible marketing

Having completed this study unit
· You understand the basics of macroeconomics and know some of the key macroeconomic indicators.
· You understand the fundamentals of micro and macroeconomics - supply and demand and the connection to market
prices from the tourism and hospitality industry perspective.
· You understand tourism both as a concept and as a phenomenon at local, regional, national and international levels.
· You acknowledge the economic, social, cultural, environmental and political impacts of tourism.
· You acknowledge the historic development and the current situation of the tourism industry in Finland and Lapland.
· You understand different forms of tourism.
· You are familiar with tourism statistics on regional, national and international levels.
· You understand connections and impacts between international economics and tourism and hospitality industry in
global economy.

Competences:

Content:
· fundamentals of micro and macroeconomics
· key macroeconomic indicators
· connections between global economics and the tourism industry
· tourism and hospitality industry in global economy
· concepts and definitions of tourism and hospitality and the tourism system
· tourism as a concept and a phenomenon at local, regional, national and international levels
· economic, social, cultural, environmental and political impacts of tourism
· historic development and the current situation of the tourism industry in Lapland
· forms of tourism (e.g. nature tourism, ecotourism, urban tourism, culinary tourism, sports tourism, cultural and
heritage tourism, luxury and high-end tourism)
· tourism-related statistics